Top 10 Enterprise Class FREE Monitoring Services

Freemium services are growing in abundance on the internet in all domains of online services nowadays, but the enterprise class FREE monitoring services that provide great value to the customers still need to be dug out of a heap.

Top 10 free monitoring servicesFREEMIUM has become one of the most powerful business models on the internet in recent decades. This model evolved strongly over many past years due to many constructive purposes. But, the greedy exploitation and the tricky use of this model for undue business gains have left some dents to the desired purposes of this idea nowadays. Despite these constraints, the online FREE services are serving their desired purposes one way or the other. According to the AVANGATE research, 60% of the people will subscribe to your services, if you offer an option for a free service. Many researchers suggest that the conversion ratio from the Freemium to Premium service lies between 2% to 5% at an average.

The current number of internet users in the whole world is more than 3.26 billion. Almost every person on the internet uses FREEMIUM service one way or the other, such as free email, social network or free voice and chat services, and much more. Every entrepreneur – whether startup or existing business owner – tries to woo his/her targeted customer through free digital services to achieve his/her business bottom lines. Many startups try to achieve their break-even point (BEP) by attracting a substantial number of free subscriptions, and then, offering high value and advanced features through the premium services.

As far as the customer is concerned, it is very difficult to find the most suitable and valuable free monitoring service on the internet because, there are many IT infrastructure monitoring services that offer free services in one way or the other. In this article, we are going to guide our valued readers through top 10 enterprise class free monitoring services on the internet.

1.     SiteObservers

Siteobservers2SiteObservers is one of the most valuable cloud-based enterprise class free monitoring services on the internet. It offers a FREE account that never expires at all. It is FIRST in the market to offer WordPress plugin monitoring service along with websites, web applications, mobile applications, on-premises/cloud servers, network protocols/components, and user experience monitoring services. It is a unified monitoring service that covers all aspects of an enterprise class monitoring service, such as true/smart notifications, detailed reports, root cause analysis RCA, managed services, service level agreement and much more. It records the availability/up-time, and response time of your websites, applications, servers, network and WordPress plugins from multiple geographical locations simultaneously that gives you a deeper perspective on the performance of your IT infrastructure from around the world at the one same point of time. Its premium services are very flexible and highly featured as compared to many other services in the marketplace. It offers very flexible billing on premium plans like pay as you go plan based on the per-check billing, and the prepaid billing option. The Pay-As-You-Go plan starts from as low as just $0.001/check. So, it offers variety of monitoring solutions, a great value and customer satisfaction through its enterprise level monitoring services.

2.     SiteUptime

SiteuptimeSiteUptime is a cloud-based free website monitoring service. In a free account, it allows one monitor from 8 locations; and for any additional monitor, you need to upgrade your subscription. The basic plan starts from about $10/month, which is a bit on the higher side. SiteUptime offers limited types of monitors such as DNS, HTTP, FTP, SSL, Ping and some others. The monitoring checks of a free plan are supported from 8 global locations. You can receive only email alerts in the free plans of SiteUptime monitoring service.

3.     New Relic

New RelicsThe New Relics monitoring service is also one of the powerful unified monitoring solution providers in the marketplace. It offers numerous solutions with free trial duration between 14 days to 30 days. It also offers a free account called as FREE-LITE that starts after the trial period is completed, and the customer does not upgrade to a premium service that it has selected. The free account supports limited features and capabilities. The paid plans of New Relics are a bit on the higher side. The service offered by this company also falls in the enterprise level service category.

4.     Monitor.Us (Monitis)

monitor.usMonitor.US is the free monitoring service offered by Monitis. The free monitoring plan supports up to 2 monitors with a monitoring interval of 30 minutes. The bad side of this service is that the history of monitoring data supported for just 24 hours, which is very low. The paid service of this platform supports monitoring history for 2 years. The free plan supports monitoring of your website or application from 2 monitoring locations only. It is an enterprise level monitoring service that offers many types of monitoring solutions such as server monitoring, website monitoring, network monitoring, application monitoring and others.

5.     100Pulse

100pulse100Pulse is another monitoring service that offers free website, and web server monitoring service for free. The free account allows the customer to run two monitors for free with a monitoring interval of 15 minutes. This monitoring service offers flexible paid plans that fit for a wide range of clients. It has limited monitoring services and does not cover all aspects of monitoring needs such as application transaction monitoring, end user experience monitoring, and plugin monitoring etc. You can get all these monitoring options on other unified monitoring platforms.

6.     Anturis

AnturisAnturis is one of the unified monitoring service platforms that offer numerous monitoring solutions on one single unified platform, such as website monitoring, network monitoring, application monitoring, and server monitoring. It offers a free plan that allows the user to create up to 5 monitors with a monitoring frequency of 1 minute. The free monitoring account does not support notifications through SMS. In case of any abnormality is detected, it sends only an email notification to alert the concerned person. The paid plans start from $9.50/month, which is a bit on the higher side. All paid plans support 30-day trial period too.

7.     Uptime Robot

uptime robotUptime Robot offers a free account to monitor your website’s up-time, downtime and performance with a monitoring frequency of 5 minutes and above. The free account of Uptime Robot monitoring service allows a client up to 50 monitors to use. It does not support SMS credits. You will have to purchase SMS credits, if you want to use this feature. Another downside of this monitoring service is that it maintains incident logs for the duration of just 2 months, which is comparatively low. It is not a unified platform to monitor all kinds of IT infrastructure. It supports only network protocols, website monitoring and some other features.  The paid plans start from $5.50/month with 50 monitors and 10 SMS credits.

8.     Site24x7

site24x7Site24x7 monitoring service is a unified monitoring service that also qualifies for an enterprise class monitoring service. It offers a free account (personal) with just 5 monitors from just one geographical location. You cannot get any information about your web environemnt from more than one location. The frequency of monitoring poll supported by the free account is 10 minutes. Only basic monitors are supported in the free account; no advanced monitor is supported in this account. The basic premium plan starts from $4.50/month (annual payment) with a minimum poll frequency of 5 minutes. The advanced monitor is not supported even in the basic plan. To track the performance of the advanced monitors, you will have to purchase costlier plans like standard, business, advanced or other plans.

9.     Service Uptime

Service uptimeService Uptime is a website and network function monitoring service, which supports web page, ping, DNS, POP, SMTP, FTP, MySQL and other monitoring services. It offers a free account that supports only one monitor with a poll frequency of 30 minutes. The free account does not include SMS alerts; so, it is not good for a mission critical website. You will have to purchase credit for SMS alerts. In the free account, the performance is monitored from 10 geographical locations. The Service Uptime monitoring service does not delete your monitoring statistics for your entire monitoring duration; you can configure different types of regular reports, such as daily, weekly, monthly and yearly reports. The premium plan starts from just $4.95/month with 10 monitors and 3 minute poll frequency. It is not a unified platform for all kinds of monitoring service, such as web applications, mobile apps, end user experience, plugin monitoring and others.

10.      Monitor Scout

MonitorscoutMonitorScout is another good monitoring service that offers free monitoring service to the customers. The free account of this monitoring service supports up to 5 monitors from 5 global locations. It does not support client reporting, passive monitoring and other advanced features in the free account. To use the advanced features, you will have to purchase a premium account that starts from $12.99/month with 50 monitors, which is a bit on the higher side. This monitoring service supports both the active monitoring and the passive monitoring, which is done through MonitorScout API. The free account does not support passive monitoring.

Still, you are not clear about the best fit for you, visit SiteObservers for more details. It offers flexible and competitive pricing for premium services, unified monitoring platform, detailed oriented reporting, root cause analysis, service level agreement, and many other value added features. It is an enterprise class free monitoring service to start with.

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Content Delivery Network Services – The Importance and Impact on an Online Business

A huge market potential in the domain of content delivery network CDN service business is drawing the attention of global emerging marketplaces in the entire world.  

CDN servicesNowadays, the Content Delivery Network CDN service is one of the brightest spots in the domain of modern IT businesses. If we look at the potential and the growth of this lucrative business, we will be strongly convinced about this reality. The current market value of the CDN business in 2015 stands at about $5.95 billion, which is projected to cross the $7.4 billion mark by 2017, and the $15.73 billion mark by 2020. The growth rate from 2015 to 2017 is projected at about CAGR 24.6%; and from 2017 to 2020, it will grow at about 26% CAGR. These facts and figures were obtained by the Markets&Markets researches.

The CDN services offer static content delivery for the websites through an integrated network of servers located across the globe. This increases the speed and performance of the web environments. This service includes numerous solutions, such as fast media delivery, data security, cloud storage, web performance optimization WPO, trans-coding, transparent catching and others. The CDN service is very critical for a sustainable growth for SMBs as well as large corporations in numerous domains of businesses, like eCommerce, entertainment, gaming, automotive, healthcare and many others.

The market share of all global regions like Asia Pacific, Europe, North America, Middle East, Africa and Latin America is increasing consistently; but till today, the North American market share has been bigger than other regions. In 2011, the market share of North America was about 64.3% of global CDN market with a total value of $1.3 billion, which is expected to increase to $4.6 billion by 2017.

Importance of CDN Services

ImportanceWith the advancements in the internet speed and other web technologies, the end-users are becoming more and more demanding for the large volumes of data and the fast delivery of content across the globe. This demand generates a fierce, but positive competition in the global business ecosystem. The prospective of the CDN service is increasing very fast with an exponential increase in the websites and web applications across the globe.

The current number of online websites is over 954 million with an addition of 4 websites with every passing second. Similarly, the number of internet users have crossed almost half of the global population and counting very fast. A huge portion of those websites relates to eCommerce that sell different products like entertainment, digital products, and physical items. The eCommerce websites are going to cross the 12 million mark by the end of 2015, according to the Lemon Stand research. Still the eCommerce business has a huge potential to increase, and subsequently the anticipated increase in the CDN services.

A large number of big corporations are investing heavily in this prospective domain of business to benefit from the inherent potential of the market. Some of the major companies that offer CDN services include AKAMAI, CloudFlare, Amazon CloudFront, IBM SoftLayer, MS Azure, ITWorksCDN, LimeLight Networks and many others. Many big IT giants are planning to invest in this domain to make it more competitive and productive for the end users.

Impact of CDN on Online Business

ImpactThe impact of the CDN services on online businesses is significant; many businesses like entertainment, digital products, and gaming are extremely dependent on CDN for better performance and high level of customer satisfaction. Many researches related to business intelligence BI suggest that more than 28% of the customers don’t return permanently, if they feel the website is not performing as per the desired criteria/standards. The cumulative impact of those losses is such a gigantic that many online businesses become bankrupt, and consequently shut down their operations for good.

One of the main reasons pertaining to the performance of a website is the network latency to access the content located at server area; this may take much longer time. If the website deals with the static images, videos and documents, then the situation gets even worse. If the slowness of the website converts into customer bad experience, then more than 80% of those visitors never return to that website, and more than 50% of those visitors do carry out a bad marketing for your website or online services. That is really disastrous!

The CDN services solve this issue very effectively by providing the requested content to the client immediately from the nearest possible location of their servers. In the CDN service, the static content is mirrored on multiple servers spread all over the world that provide immediate access to the clients.

The positive impact of using the CDN services includes, the geographically distributed data centers, redundant data security, faster speeds, effective catching of the web pages, state of the art infrastructure, version control support, video indexing, digital rights management, increased customer satisfaction, reduced cost of operation and many more.

The speed of the website increases tremendously by using the CDN services. It has been found through many researches that the revenue of a website increases by more than 1% with an improvement of just  100 micros seconds in the web page loading time. In the light of this research, it is very obvious that the CDN services are directly related to the business revenue across all sectors of businesses and industries. The security, reliability and cost saving are other major factors that are the outcome of CDN services that impact positively on the bottom line of online businesses globally.

To get the benefits of CDN services fully reflected in your online business, an enterprise level website monitoring service, web page load performance monitoring service, and user experience monitoring service are very critical. A unified web monitoring service tracks the performance of your website, web pages, user experience, and web applications from multiple geographical locations to provide you with the deeper perspective into the website performance, and the improvement areas of your web environment. To know more about such type of an enterprise level unified monitoring service, try SiteObservers FREE monitoring services now.

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Top 10 Tips – How to Improve Web Performance?

More than 97% ratio of the newly established eCommerce websites fails to achieve the desired business objectives due to many reasons that include the poor website performance as one of the top factors.  

tips on web performanceThe total number of online websites at the time of writing of this article is about 954 millions, and the number of internet users stands at about 3.246 billion. The number of internet users and online websites is increasing very fast with every passing second. About 4 new websites are being added to this gigantic number of online websites with every passing second. A careful estimate of RJMetrics suggests that the number of eCommerce websites constitutes roughly about 10% to 12% of the entire websites on the internet. If we consider it as the baseline, then the total number of eCommerce websites – all types – must be around 9 millions. The Lemon Stand forecast the number as 12 million eCommerce websites in 2015.

Irrespective of the question what types of websites are there on the internet, a huge chunk of these websites has been established purely to make money one way or the other. The eCommerce global market in 2015 is estimated at about $1.6 trillion, which is just a 6.6% of total global retail sales. The eCommerce market is growing at double digits annually, owing to a huge potential in the near future round the globe. The current growth is tentatively estimated at over 20% in 2015.

To create a medium sized website costs in the range of about $8,000 to $18,000; while maintaining this website costs about $1,200 to $1,500 annually. You will need search engine optimization SEO and web performance optimization WPO services, which will cost you about $700 to $1,000 per month. In such circumstances, the impact of poor performance of your website for your business is very huge.

More than 80% of the people who face bad experience don’t return to your website, and over 50% of those visitors share their bad experience with others through different media aggressively. According to the Load Impact research report, more than 53% of eCommerce related people believe that they lost revenue due to the website performance in 2013. And, more than 18% of online shopper abandon cart due to bad performance; the Load Impact research suggests further. Thus, a huge damage is sure to happen, if your website does not perform as per desired standards. To avoid this gigantic damage to your online business, you should follow the following top 10 tips to improve the performance of your website.

1.     Stay away from Redirects

RedirectsThe redirect is very useful in the field of web environment for different purposes, but it has numerous downsides too. For example, the redirects – especially 301 & 302 status codes – create problems with your web performance, and SEO campaigns. Thus, your eCommerce website may sustain a substantial business loss, if you are using redirects extensively. It becomes even worse when you insert it between a page and an HTML document because it causes substantial delays to load a document. So, redirects are detrimental for customer experience and web performance. Similarly, it is also recommended to avoid any kind of bad requests such as HTTP 404 error, and such other kinds.

2.     Reduced HTTP Requests & DNS Look-ups

Reduced http requestsThe HTTP request is a multi-step process; therefore, it takes some time to accomplish the desired task. Thus, your website slows down after every HTTP request that is made on your website. You can reduce it by using the cache option on the dedicated servers from different service providers or by making your own with the detailed information about the websites.

Secondly, the DNS lookup takes a substantial time to resolve the IP address of the website address. So, it directly impacts the performance of your website. Therefore, it is recommended to keep it as low as possible by using the caching and other fast DNS service options.

3.     Employ Content Delivery Network CDN

CDNThe content delivery network is an integrated service of content through multiple servers networked through cloud computing globally. According to the Markets&Markets forecast, the CDN’s global business value is estimated at about $15.73 billion by 2020. The CDN service providers offer fast and reliable service to deliver static content such as images, downloadable files, multimedia files, and other such types of content from the geographically nearest server in the area from where request for content has originated. The large files slow down your websites, if you are using the same server from your main location. This issue can easily be resolved by using CDN service.

4.     Use of Gzip Components

GzipWith the advancement in the technologies, especially in the browser’s capabilities, the transportation of compressed content has become very common in web transactions. It is a great idea to configure your web server to compress the requested content through Gzip, and sent to the supported browsers. This increases the speed, and decreases the bandwidth usage on the internet; thus, you can create a great experience for the visitors on your website. So, the compressed html code increases the speed of your website substantially.

5.     Minify CSS & JavaScript

minify codeThe lesser the code processing, the faster the speed of your website! To achieve a faster speed, the minifying of the CSS and JavaScripts is a very important factor. You can increase the speed of your website by implementing the industry best practices in your website, such as code minifying. The major components related to CSS & JavaScript minifying include JavaScript compression, CSS optimization, CSS compression and others. Another important thing to increase the speed of the website is to avoid CSS expressions. This takes substantial processing resources in frequent evaluations as well as the production of backgrounds. Meanwhile, it is not supported in all browsers equally. So, it is a good idea to avoid the CSS expressions.

6.     Effective Use of Cache

cacheThe efficient use of the caching option increases the speed of your website substantially. You can cache the output of frequently used requests at both the server-end and the browser-end. You can decrease the database processing time by effectively implementing the cache output at server side. Similarly, a browser based cache can increase the response time against the HTTP requests. You can also make AJAX cacheable to increase the speed and performance of your website easily. The main reason behind the increased performance of your website due to effective use of cache lies in the reduced processing and the transmission of same data output.

7.     Use of Better Infrastructure

better infrastructureA robust infrastructure always plays an instrumental role in every field of industries. Likewise, the use of better IT infrastructure increases the performance, reliability and customer satisfaction for an online website. There are many options for IT infrastructure to choose from, such as shared resources, dedicated servers, third party hosting, on-premises hosting and many others. All these options have their own advantages and shortcomings. The more you pay the better service you get. So, it is highly recommended to use dedicated servers and IT resources to make your website perform more efficiently. Moreover, the advanced technologies should also be used in all parts and sections of your eCommerce website.

8.     Keep Style Sheet at Top & Scripts at Bottom

Style sheetTo achieve the better website performance, you should follow the basic technical axiom “Style Sheet at Top & Scripts at Bottom”. If you put the scripts at the top of the web page code, the progressive rendering would not be allowed; thus, your page will not show the loading progress until the entire page is loaded. That creates a bad experience for the visitors. The style sheets put at the top will allow the progressive rendering and thus, the client will have a good experience. Moreover, the implementation of this formula also increases the speed of your website.

9.     Optimize HTML & Images

HTMLThe parsing of your page in the browser is directly affected by the HTML code complexity. If your code is copied from the word processor or it is written in a complex and nested format, it will decrease the speed of your web page due the fact that, it takes a bit longer to assess and execute all characters, formats and symbols. It is always recommended to use simple structured HTML code, which is in compliance with the industry’s technical standards.

The optimization of images is another critical part to enhance the performance of your web environment. You should carefully choose the best suited image that is best for your desired objectives. To optimize the images, you need to take care of its format, resolution, size, quality and supported features. You should also take care of SEO features in the image optimization.

10.      Use of an Enterprise Level Website Monitoring Service

Siteobservers1After having implemented all above mentioned tips, you should make sure that everything is functioning properly to achieve the desired performance objectives. You can do it by using the enterprise level website monitoring service such as SiteObservers‘ unified website monitoring services. This monitoring service offers you numerous options to track and resolve the performance related issues with the help of many features and capabilities, such as powerful drill down options, true and timely alerts and warnings, detailed reports, and root cause analysis support and many more.

To get a deeper perspective on the current performance of your web platform, try SiteObservers FREE monitoring services now.

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Relationship between Web Performance and Business Revenue – A Valuable Analysis

A sustainable growth in the revenue of online eCommerce website can only be obtained by achieving the best conversion ratio, high level of web process functions, brand reputation and the netting of missed opportunities on a consistent basis.  

web performance and business revenueThe share of online revenue is swelling in all businesses all over the world. Multiple factors contribute to this increase in online revenue, for instance direct online sales, brand presentation, effective customer outreach, and many other value added features of services/products. Only in the USA, according to the eMarketer research, the number of online shoppers has crossed the 200 million mark in 2015. This huge increase in the online shoppers accounts for as much as about 90% of the all internet users in US.

But, this increase in online shopping has also prompted many factors related to web performance that impact directly on the number of online purchases, and subsequently on the business revenue. According to Microsoft Bing, the web pages that were 2.2 seconds slower sustained more than 4.3% of revenue loss. About a couple of years back, Google, Inc found that the number of its daily searches decline by 8 million, if the search results slow down by just 4/10th of a single second. Likewise, 1 out of 4 online shoppers abandon the website, if it takes more than 4 seconds to load.

Moreover, it has been found in many researches that the increase in the Amazon website load time by just 1 second results in as much as $1.6 revenue loss. In general, the better implementation of web performance optimization (WPO) of an eCommerce website increases the revenue by more than 13%. In this article, we are going to discuss the factors related web performance that leaves direct impact on the business revenue.

1.     Low Conversion Ratio

conversionThis first impact of a low performance website is the decreased conversion ratio that leads to substantially decreased business revenue. In a research, it was found that more 2% of conversion ratio of Wal-Mart website increased with just 1 second faster loading of the website. According to GlobalDots research study, the average load time for the converted population is estimated at about 3.22 seconds. The performance of the website that falls out of this limit is likely to get either low or no conversion. The Web Performance Today research suggests that an increase of just 100 microseconds in web page loading incremented the revenue by about 1%. So, a better web performance is fundamental factor in increasing the conversion rate and subsequently the business revenue of an online eCommerce website.

2.     Cart Abandonment

cart abandonmentThe cart abandonment is directly or indirectly related to the performance and design of the website. A bad web performance will lead to reduced conversion and consequently the loss of business revenue. Based on the 31 major eCommerce companies’ surveys conducted during the past 5 to 6 years, the average cart abandon rate is as much as 68.53%, says BayMard.  The three technical reasons for cart abandonment, according to the Shopify research – include complicated website navigation (25%), process taking too long (21%), and website time-out (15%). These factors are directly concerned with the web performance and efficient design. So, a better performance and professional design will increase the business revenue tremendously for all types of eCommerce/online businesses.

3.     Existing Customer Retention

customer retentionThe customer satisfaction is the key factor to retain your existing customers and convert the visitors into customers on your website. Many researches suggests that any website with more than 3 seconds of loading time, loses more than 40% of its traffic on the website. And a huge chunk of over 80% of that traffic never return on your website, and they opt for your competitors. The increase in web page load by just 1 second causes 16% decrease in customer satisfaction, says the Gomez case study report by Aberdeen Group. This is very clear indication that you cannot retain your existing customer base with a poor performing website.

The loss of your existing customer base is a huge loss to your reputation, and subsequently the business revenue in the long run. The Yottaa research reveals that 79% unsatisfied shoppers due web performance are not likely to purchase from that site again. So, the impact of web performance is directly proportional to customer satisfaction, which lead to increase or decrease in the business revenue.

4.     Reputation/Brand Damage

brand damageThe cost of brand reputation damage sustained by Volkswagen in recent months is estimated at tens of billions including the shrinking of $18 billion capitalization in just one single day. The cause of brand damage can be numerous on commercial as well as technical grounds. The major reason for brand reputation damage on technical grounds for an online eCommerce website is the bad performance of your eCommerce website. If your website underperforms, then the reputation of your online website will definitely be damaged. In normal circumstances, if a customer gets a bad experience on your website, would tell more than 4 other people through different means. This will lead to a very bad reputation and negative marketing chain on the internet, and consequently your online business revenue declines very badly. So, you should always make sure your website performs very well within the desired criteria.

5.     Missed Opportunities

missed opportunityIn today’s fiercely competitive market environment where every single shopper is valuable, the missed opportunity inflicts heavily on your online business. There are many factors that fall within the region of missed opportunities, such as website outage, dissatisfaction of customers due to website performance and reduced traffic are few of them. According to Aberdeen Group, just one 1 second delay in page loading results in 11% lower page views. The reduced traffic also impact on your search engine ranking and subsequently the impact of bad web performance compounds exponentially in terms of the loss of business revenue.

So, it is very obvious from this analysis that the web performance is directly related to the business revenue in this cut-throat competitive online marketplace.

How to Improve Web Performance?

There are many important factors that can help you improve your web performance, and subsequently the business revenue.

  • Efficient use of enterprise level web monitoring service like SiteObservers to improve web page performance and user experience.
  • Implementing simple web design
  • Content optimization (image, video and audio)
  • Use of content data network CDN
  • Avoiding redirects and minimizing JavaScripts
  • Regular cleanup of the codes

To get a deeper perspective on the current performance of your web platform try SiteObservers monitoring services for Free. For more information, click here.

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